Call to Action – Accelerating Net Zero

We’re excited to open applications today to join the first cohort of the Net Zero Accelerator (see press release).

This is important. We’re leveraging the substantial power of built environment leaders in Los Angeles (that’s you) to speed adoption of innovation into buildings, now — solutions that help get us to zero carbon, zero energy, zero water and zero waste.  

Why this, and why now, you ask?

Appetite – We’re facing the greatest challenge of our generation in climate change, and how to design ways for us to live and thrive in balance with the natural world. We all know this. Inaction is not an option, our buildings are a huge piece of the puzzle, and we’re rolling up our sleeves to do whatever we can.

Capability – Together, we represent the largest regional group of green building advocates in the nation. We are building owners and operators, architects and designers, domain and subject matter experts, utilities and engineers, builders and investors, universities and innovators. Collectively, we have the immense power and diverse experiential knowledge, resources, and ability to rise to any challenge.

Focus works – This is an area where we can move the proverbial needle in the right direction. Source innovative startups, pair them with experts to fine tune them for  scalable adoption, and broadly promote awareness of these solutions with an emphasis on placing technology pilots with building partners. See results before the new year, and keep the momentum rolling.

This puzzle is solvable – Innovation is happening. Solutions that bring us closer and closer toward net zero — even net positive — buildings are emerging. Many are here now.  If we help, test, specify, implement, and celebrate them, we can lead by example and demonstrate the positive solutions that are possible when we come together.

Your support to join us in launching the Net Zero Accelerator has already been inspiring, with over 20 organizations committing their early engagement by providing expertise, funding, pilot sites, and more. We’re just getting started.

We need your help. What can you do?

  1. Spread the word.
    If you know of companies and entrepreneurs that may be a good fit for this cohort, tell them about the program and encourage them to apply.  The deadline is June 17, 2019.
  2. Get involved.
    We are actively seeking sponsors, experts, and services that will help maximize the positive impact of this program. If you’d like to engage, please reach out to me directly or email

And, of course, stay tuned for more. We are at the beginning of a journey together and we  hope you’re as excited as we are!

— Ben

About the Author

Ben StapletonExecutive Director for USGBC-LA. A native Angeleno, Ben Stapleton is a recognized sustainability leader, who brings to this position extensive experience and connections across real estate, technology and innovation. He launched and managed the La Kretz Innovation Campus in Downtown Los Angeles, most recently serving as SVP, Operations & Finance for the LA Cleantech Incubator (LACI). The Campus has become an epicenter for sustainability in the region featuring events with prominent local, national and international leaders, while being home to a community of cutting-edge businesses and nonprofits. At LACI, Stapleton led major operational growth, program development, and partnerships to triple revenue for the non-profit. Simultaneously, he helped lead efforts that resulted in the La Kretz Innovation Campus becoming an iconic green building for the Los Angeles Department of Water and Power and the City of Los Angeles, with multiple certifications, as well as pilot projects targeting waste, water, and energy efficiency. Stapleton has also held the positions of Managing Director of the LA Better Buildings Challenge and Vice President & Cleantech Practice Group Lead at JLL. He has served on the boards of LA Bioscience Hub and USGBC-LA. Representing competing schools in Los Angeles, Stapleton holds a MBA from the University of Southern California, Marshall School of Business, and a Bachelors of Arts degree in Economics from the University of California, Los Angeles.

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